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#Engagement Ring Buying Guide
#Diamonds - The 4 Cs plus more
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Engagement Ring Buying Guide

A Diamond Engagement Ring
purchase is possibly the biggest jewellery purchase that you will make in your lifetime. Given its importance, it is critical that you spend some time to educate yourself so you can make an informed purchase.

How much should I spend?

This decision will ultimately determine the size and quality of the stone/s you purchase. This decision is a personal one and should be made by yourself and your partner. No-one ever finds out exactly how much you paid for your Engagement Ring unless you tell them. As a general guide, spending between 10%-20% of one year’s salary on an Engagement Ring is a reasonable amount, given you are purchasing something that will last a lifetime. Having said this, there are no hard and fast rules when purchasing an Engagement Ring. You could spend much more or much less than this amount. It would be unwise to make a miserly purchase now that you will regret later, or to over-extend yourself by getting into a level of debt that you are not comfortable with.


What ring setting & style should I choose?

There are various engagement ring settings the most popular being prong (or claw) set & bezel set. It is often said that a white gold or platinum bezel set can make a small diamond appear larger than it actually is. The claw set, whether 6 claw, 4 claw or 3 claw, will allow more of your diamond to be shown off. Besides the visual considerations there are also practical considerations. For someone very active a bezel set diamond will be the safer choice as there is very little chance that the diamond will fall out. With a claw set diamond and an active lifestyle a simple snag in some clothing could loosen the stone and lead to eventual loss. However, with a bit of care, and insurance for peace of mind, either setting is fine.

When it comes to styles there is even greater choice. From the classic solitaire style, bezel or prong set centre stone with invisible set stones on the shoulders, to the three stone style. Bear in mind three smaller diamonds totalling 1 carat which cost significantly less than one 1-carat diamond. For example an engagement ring with a 0.70 carat centre stone and two 0.15 carat side stones will allow you to save quite a bit of money whilst still providing a total carat weight of 1.


What stone should I choose?

By far the most common precious stone used in Engagement Rings is the Diamond. Gemstones are also being used more and more as substitutes these days. For example Pink Sapphire is being used as a substitute for Pink Diamond at a fraction of the cost. Assuming you know the stone you will be buying you must decide on the shape. Most go for the Round brilliant cut, but the Princess cut is gaining popularity. To find out her preference you could to ask one of her friends to confidentially try to find out, or you could observe which rings draw her attention when you walk past a jewellery store in the shopping centre.

More on Diamonds - The 4Cs + More
More on Gemstones


What metal should I choose? (NB: 18k = 18ct etc.)

The most common metals used in Engagement Ring design is 18k Yellow & White Gold. Also popular is Platinum. Engagement Rings can also be made in 9k White or Yellow Gold or even Silver. This choice is one of taste and affordability. The cost from cheapest to dearest is: Silver, 9k Yellow Gold, 9k White Gold, 14k Yellow Gold, 14k White Gold, 18k Yellow Gold, 18k White Gold, Platinum. In the end you are buying the Engagement Ring for her so you should try to determine her taste by either looking at the colour of the rings she wears, or by looking in her jewellery box.

More on Platinum
More on Gold
More on Silver

What affects the price?

The biggest contributor to the price of an Engagement Ring is usually the diamond or other gemstone followed by the type of metal chosen. The design & setting are usually the smallest contributors to the overall price of the ring. So to stay within your budget, choose the most beautiful gemstone or diamonds you can afford whilst leaving some money aside for the design, setting & metal selection of your Engagement Ring.

Can I trust the internet?

All sorts of horror stories abound about purchasing diamonds on the internet. Unfortunately some of them are true.  Many people have paid the price by buying inferior quality diamonds from so-called internet discounters only to be asked by friends and family why their stone doesn’t sparkle as much as so and so’s diamond. The reason for this is of course the quality of the diamond and most importantly the cut as described in our Diamonds - The 4 Cs + More section.

Whether we like it or not internet shopping is here to stay and it has the power to bring the consumer savings in both time and money. Consider the vast amount of knowledge that can be gained in a short amount of time, from websites such as this, that would be almost impossible and very time consuming to get by asking a traditional jewellery store operator to give you. Added to this, the online business model has allowed online merchants to save on retailing costs such as shopfront fit-out, rents & sales reps. The online business model allows a group of jewellery experts to sit in offices without fancy layouts, without expensive fittings & decorations and yet provide useful information and advice by email to customers online. It allows the jewellery manufacturer to bring the jewellery direct to the end user without an added layer of middle-men adding their margin. Hopefully most of these savings are being passed on to the consumer such as yourself.

Some things to look out for when buying on the internet:

  • Duties and charges payable when buying diamonds and other jewellery from overseas. These are payable by you, the customer.

  • Hidden charges such as shipping and handling, insurance & packaging & gift wrapping  fees that are only added to your order at the last minute.

  • Prices that seem too good to be true, they invariably are.

  • Big claims about quality and service without a money-back guarantee to back it up.


 

 

We hope the above information has given you an insight into the Engagement Ring Selection Process. Please follow the links for more information on particular topics, or click here to browse our beautiful Engagement Rings.

If you require clarification, feel free to send us an email with your question. At eJeweller.com.au we have jewellery & gemstone experts on hand happy to help with your enquiry.

 

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QUESTIONS?

CUSTOMER
TESTIMONIALS

Dear Peter, 
I wish to thank-you for my beautiful ring.  Even after reading your testimonials there was still a few doubts about ordering such a special piece of jewellery online.  
The ring it self has far exceeded my hopes and wishes.  And thank-you very much for your wonderful service, we will definitely come to you for all our jeweller purchases in the future and will promote you to our family and friends. 
Best regards
K.D.
Blackwall NSW

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